Your next customer is probably already searching for what you do.
The question is…
- Are they finding you?
- Do they trust what they see?
- And is it easy for them to take the next step?
Because before someone calls, books, buys, or walks through your door, they are checking you out online.
They are looking at your Google Business Profile. They are reading your reviews. They are scanning your website. They are checking your photos, your business information, and how easy it is to contact you.
And if those pieces feel outdated, scattered, unclear, or disconnected? They may move on before you ever knew they were interested.
That is what this workshop helps you fix.
In 90 minutes, you will create your own Local Visibility Growth Map — a simple, practical snapshot of how your business currently shows up online, where trust may be leaking, and what to fix first so more local customers can find you, trust you, and choose you.
What you will learn
This is a hands-on clarity session for local business owners who want to know exactly where their visibility is working.
How local customers decide whether to trust you
Your online presence is your digital storefront. We will look at the key pieces customers check before they contact you.
How to spot the gaps that may be costing you customers
You will use a simple scorecard to identify your biggest visibility gaps and where small improvements create trust.
How AI can make local marketing easier
You will begin creating a simple Brand Identity Doc that can guide your content, review responses, and follow-up.
What your Google Business Profile needs to do
We will cover the essentials of a strong local listing, including accurate information, photos, reviews, and updates.
Why reviews are one of your strongest local growth tools
Learn why review recency, quality, and consistency matter, and how automation makes asking easier.
How to choose what to fix first
You do not need to fix everything at once. You will leave knowing your top priority for the next 30 days.
Meet your guide
Melissa McGlenn, owner of Inspired Melissa
I help local businesses and women-led brands create websites, visibility systems, and marketing tools that make it easier for the right people to find them, trust them, and take the next step.
I believe your online presence should not just look good. It should work for you.
That means your website, Google profile, reviews, forms, follow-up, and client communication should feel clear, connected, and easy to manage. In this workshop, I will show you how to begin building that kind of system for your own business.